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Emma started Sweet Williams in 2011 at her dining table and, what began as a hobby, has evolved to a beautiful bricks and mortar store and in the Swansea Valley, South Wales and is constantly growing.
Other beautiful independent shops across the UK have since discovered my work and are now stocking her handmade creations. She is also incredibly proud to supply the National Trust in Wales. This has been an incredible endorsement for Sweet Williams and certainly the turning point for Emma's business.
In 2018 Emma was shortlisted as runner up for the Rising Star Wales Online Women in Business Award.
She is passionate about sewing and all things handmade. No two items will ever be exactly the same due to the fact that each item is handmade. This of course makes each product unique.